Sponsorship Opportunities
For more information about sponsorship opportunities contact:
Linda Roberts, MS, RD, LDN
lroberts@rdoffice.net
Dietetics in Health Care Communities
Sponsorship Prospectus
June 2011 – May 2012
Reach an Influential Group of
Registered Dietitians in Health Care Communities
Dietetics in Health Care Communities (DHCC) a dietetic practice group of the Academy of Nutrition and Dietetics, the practice group of dietitians practicing in the extended care setting invites you to partner with our organization. DHCC continues to be at the forefront of long-term care trends through network liaison to organizations that create policies in the industry.
Our sponsorship platform offers ample opportunities for industry partnership with our influential organization.
DHCC sponsorship opportunities include
- Special events highlighting your products, messaging, and services
- Branded advertising in our quarterly e-newsletter UPDATE!
- Lectures, seminars, Webinars, and experimental learning activities centered around food, nutrition, and member interest
- Results focused: feedback provided to sponsor or opportunity for sponsor to survey members
About DHCC
Established in 1975, Dietetics in Health Care Communities (DHCC), formerly CD-HCF, represents nearly 4300 members of the American Dietetic Association working in extended care settings across the US. DHCC members are corporate decision makers and/or dietitians influencing management decisions for products, services, and equipment.
DHCC’s diverse and influential members include:
Corporate Dietitians
Consultant/Contract Dietitians
Employee Dietitians
Dining Services Directors
Health Care Specialists
Practice Settings Include:
Nursing Homes Rehabilitation Centers
Assisted Living Psychiatric Facilities
Independent Living Home Health
Continuing Care Retirement Correctional Facilities
Communities (CCRC) Group Homes
Retirement Villages
Hospice
DHCC supports two subunits
Corrections
The Corrections sub-unit is the advocate for dietetics professionals working in the field of corrections by supporting dietetics professionals through current information, trends, regulations, research, tools and networking opportunities.
Home Care
The Home Care subunit is an advocacy and resource group for the ADA members who provide medical nutrition therapy to the home based patient. The mission of this practice -focused group is to promote the role of medical nutrition therapy in alternative site medicine and expand the public image of the registered dietitian as the expert for home based nutrition care.
Our Mission
Empower DHCC members to be the nation’s food and nutrition leaders.
Our Vision
DHCC members optimize the nation’s health through food and nutrition.
About the Acedemy of Nutrition and Dietetics
With over 70,000 members, the Academy is the nation’s largest organization of food and nutrition professionals. ADA serves the public by promoting optimal nutrition, health and well-being. Academy members are the nation’s food and nutrition experts, translating the science of nutrition into practical solutions for healthy living. Approximately 75% of the Academy’s members are registered dietitians with dietetic technicians, registered making up 4%. Other members include clinical and community dietetic professionals, consultants, food service managers, educators, researchers, dietetic technicians, and students. Nearly half of all ADA members hold advanced academic degrees. The activities of DHCC support and enhance the mission of the Academy by individualizing the nutrition care of elders living in extended care settings.
2010 -2011 Sponsorship Opportunities
DHCC offers a variety of sponsorship opportunities and can work with you to customize a level of sponsorship to create a win-win partnership. We are confident you will find the right level and mix of sponsorship to meet your marketing needs.
Sponsorship Levels
Diamond $20,000+
Platinum $20,000
Gold $10,000
Silver $ 5,000
Bronze $ 2,500
DHCC FNCE Events
October 6-9, 2012
Executive Committee Meeting
-Focus Group with Executive Committee members (open discussion or questionnaire) – 20 minutes
-20 minutes to showcase/present product (food sample/beverages) and discuss partnership in an informal atmosphere opportunities
-Interact with DHCC’s key leadership team
Sponsorship Fee: $3000 (to participate at this meeting as a sponsor, you must be a FNCE Exhibitor)
Pre-FNCE Workshop
-Sponsor name included in email promotions
-Sponsor name in the education event listing
-Notes/slides posted in the Members Only section of our Web site
-Educational event summary in Connections with sponsor identification
-Sponsor recognized during the educational event by host
-Logo and speaker recognition at the start of the educational program
-Vendor table at the education venue
Sponsorship Fee: $15,000, $10,000, or $5,000
FNCE Member Reception
Philadelphia Cruise on the “Spirit of Philadelphia”
-Sponsor name included in email promotions
-Sponsor name and logo included on DHCC Website
- Event summary in Connections with sponsor identification
-Sponsor recognized during the event by host
-Logo and sponsor recognition at the start of the event
Sponsorship Fee: $20,000, $10,000, or $5,000
Online Education
DHCC offers sponsors the opportunity to underwrite one-hour, on-line educational teleforums or webinars. This opportunity allows sponsors to work with DHCC regarding content and speaker while DHCC fully manages the implementation.
-Sponsor name included in email promotions
-Sponsor name and logo included in the online education section on Web site
-Sponsor name in the education event listing
-Notes/slides posted in the Members Only section of our Web site
-Recorded education event posted in the Members Only section of our Website
-Educational event summary in Connections with sponsor identification
-Sponsor recognized during the educational event by host
-Logo and speaker recognition at the start of the webinar
Sponsorship Fee: Webinar - $2500, plus speaker fee
Annual DHCC Leadership Retreat
Executive Committee Meeting
-Focus Group with Executive Committee members (open discussion or questionnaire) – 20 minutes
-20 minutes to showcase/present product (food sample/beverages) and discuss partnership in an informal atmosphere opportunities
-Interact with DHCC’s key leadership team
Sponsorship Fee: $2500
Connections/UPDATE!
Connections our quarterly newsletter, reaches our entire membership with timely articles on the practice of dietetics in health care communities. See editorial calendar and deadlines below.
UPDATE! is our quarterly e-newsletter, reaching our entire membership with timely articles focused on current trends. See editorial and deadlines below.
Advertising
We offer opportunities for advertising inserts – either color or black-and-white reproducible materials with educational messaging. Sponsor is responsible for developing content and design (subject to DHCC and ADA approval), printing insert and shipping to the DHCC printer. The insert is also posted in the members section of our website. Inserts must be reviewed and approved by DHCC and ADA at least one month prior to the mail or posting date.
Advertising Fee for Printed Newsletter: $3000 for 1-page, 2-sided insert; $5,500 for 2-page, 2-sided insert
Advertising Fee for Online/Electronic Newsletter: $2500 for insert
Editorial Calendar Connections
Note: This calendar is subject to change and will be updated as new information is available.
Summer 2011, Volume __, Issue 1
Theme: TBD
Initial Insert Copy Due: Friday, May 11
Mail Date: Friday, June 5
Fall 2011, Volume __, Issue 2
Theme: TBD
Initial Insert Copy Due: Friday, August 1
Mail Date: Friday, September 12
Winter 2012, Volume __, Issue 3
Theme: TBD
Initial Insert Copy Due: Friday, October 31
Mail Date: Friday, December 12
Spring 2012, Volume __, Issue 4
Theme: TBD
Initial Insert Copy Due: Friday, February 23
Mail Date: Friday, April 3
Editorial Calendar UPDATE!
Note: This calendar is subject to change and will be updated as new information is available.
Fall 2011, Volume __, Issue 2
Theme: TBD
Initial Insert Copy Due: Friday, August 1
Mail Date: Friday, September 12
Winter 2012, Volume __, Issue 3
Theme: TBD
Initial Insert Copy Due: Friday, October 31
Mail Date: Friday, December 12
Spring 2012, Volume __, Issue 4
Theme: TBD
Initial Insert Copy Due: Friday, February 23
Mail Date: Friday, April 3